Warning: If you’re still using your inbox in its out-of-the-box state, you’re almost certainly missing out on some promising possibilities.
Gmail has the potential to be a finely tuned, thoroughly polished framework for email-handling efficiency. The service is practically overflowing with helpful features and interface-enhancing opportunities. But by default, many of its best options and arrangements aren’t activated or available — or always even easy to find.
It doesn’t take much to change that, though — and to turn Gmail from a mess of untapped potential into a thoughtfully refined home for your business email needs. Check out my in-depth business user’s guide to Gmail for a complete overview of how the service works and then browse through the more specific sets of tips below for even more advanced knowledge.